HOW TO WRITE A GREAT AWARDS ENTRY

NZMOA is hosting a webinar at 10am on Tuesday 31 May, all about how to prepare a great awards entry. Use this link to register.

In the meantime, here are some pointers for prospective entrants:

• Sometimes when you work within an organisation, it's hard to appreciate and write down what is truly outstanding about what you do. If you aren't sure how to answer, talk to your staff and your customers about their ideas and perceptions: what do they see as unique about your operation? What are you doing a great job at? Sometimes the outside world sees this differently to how you do. Really make sure that these attributes come out in your entry to demonstrate your x-factor.

• Remember that the program is all about how your operation is achieving to its best potential. 'Potential' means different things to different marinas and boatyards. For a small yard, this can…